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Double your revenue with SMS reminders

Workshops only sell when people show up. Here is the simple SMS reminder system that lifts show up rates and sales.

AAnette OranJuly 19, 2024 · 2 min read
Double your revenue with SMS reminders

One of the best ways to educate your audience and sell your services is through online workshops.

The reason is simple: learning is more fun when it is done together. Studies have shown that when we interact with the material, with other people, and with heightened emotion, we retain far more of what we learn.

All of that matters if you want to put people in a buying mood.

But every workshop runs into the same problem, and it decides how successful the whole thing will be.

How many people actually show up

Let me tell you a story about Sally. Name changed for privacy.

Sally wanted to run a fitness workshop teaching women how to tone up and get fit for summer. She posted daily on Instagram for a week promoting it, and all that work paid off. She got 100 people registered.

Then came workshop day. She sent an email that morning reminding everyone that today was the day.

Sally fired up Zoom. One person joined. Then two. Then three. A few minutes later the room held 10 women.

Ten was the total. Two dropped off in the first 30 minutes, so by the time Sally delivered her value and moved into her offer, only 8 people were still there. Eight out of a possible 100.

Imagine how many more chances to sell Sally would have had with a higher show up rate. Going from 10 percent to 20 percent, or even 30 percent, changes everything.

The fix most coaches miss

One option is more email reminders: three hours before, one hour before, fifteen minutes before. The problem is that not everyone opens email, especially in the middle of a busy day.

But there is something everyone does all day, every day. They check their phone.

Once you add SMS reminders, show up rates climb and sales climb with them.

Here is a template you can copy:

Hey Jenny, it is [Your Name], just a reminder that [Workshop Name] is happening today at [TIME]. Hope to see you there!

Why this used to be a pain

Normally this takes work. You need SMS technology, a paid service, a way to load your contacts, and a lot of hope that it all fires correctly. For most coaches it is not worth the effort.

That is why we built it into Cohere. You can now send SMS reminders inside the platform, included for everyone. You only pay for the messages themselves, and they are very inexpensive.

That means you can:

  • Create your workshop directly in Cohere
  • Build the landing page inside Cohere
  • Collect sign ups and contact details
  • Send SMS reminders for maximum show up rates
  • Run the workshop and sell your programs afterward

Our goal is to make Cohere the most powerful platform for coaches, healers, and service providers, and features like this are how we get there.

With love, Anette

Ready to build this inside Cohere?

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